Pabst Brewing Company

An industry-wide effort is needed to reverse soft beer category trends, elevate the category and appeal to young legal-drinking-age (LDA) consumers, leaders from New Belgium, Pabst Brewing and Athletic Brewing shared during a discussion with consultant Amy Jo Martin as part of the general session of the National Beer Wholesaler Association (NBWA) Annual Convention in San Diego.

Pabst Brewing has taken its El Jimador Spiked Bebidas tequila-inspired flavored malt beverage (FMB) national, in just one of its several beyond beer innovation expansion plans for 2024.

This November, Pabst Brewing Company is delighted to announce the triumphant return of Old Style beer production to its birthplace of La Crosse, Wisconsin after a 20 year hiatus.

Chicago-based brewery incubator Pilot Project has hired Todd Haug as its first chief innovation officer (CIO).

This fall, Pabst Brewing Company returns to the golden classic design of Belleville’s* quintessential American lager, Stag Beer, paying tribute to over 170 years of beloved brewing history in the region. In today’s modern age, the cans nod to the nostalgic and simpler times of Stag Beer’s history by restoring the classic golden stag logo and returning to the motto, “Golden Quality Since 1851.”

Long-time Anheuser-Busch InBev marketing executive Andy Goeler will retire at the end of the year after a 43-year career with the world’s largest beer maker. Plus, leadership changes at Pabst, FIFCO USA, Orpheus and the Texas Craft Brewers Guild.

Days after the BBC reported that Scottish beer maker BrewDog allegedly submitted false information to the U.S. Department of Treasury’s Alcohol and Tobacco Tax and Trade Bureau, keg labels for the two beers in question were surrendered. Meanwhile, the number of convenience stores operating in the U.S. stood at 148,026 in 2021, a 1.5% decline compared to the 150,274 stores in operation in 2020, according to NACS and NielsenIQ.

As the broader beer industry continues to grapple with the fallout from an outpouring of stories of sexual harassment and misogyny, one of the largest beer makers in the U.S. has entered 2022 with a series of sexually suggestive tweets as part of an anti-Dry January campaign.

After 18 months of social distancing and self-isolation, this 4th of July our country steps outside together once again to reclaim its independence.

Amherst, Wisconsin-based Central Waters Brewing announced on Twitter Sunday that it will be taking over the closed Pabst pilot facility in downtown Milwaukee, converting the space into its own pilot brewery and taproom.

It’s the classic American immigrant story, two scrappy entrepreneurs from the Old World head West, make it big in America in beer and baking.

Pabst president and general manager Matt Bruhn will depart the company on May 14, Pabst shared with wholesalers in an update provided to Brewbound. Bruhn’s forthcoming departure follows nearly four years at the company. He joined Pabst as chief marketing officer in November 2017 and was promoted to president and general manager in September 2018.

The Pearl Brewing Company announced today the launch of a new 12 oz. slim can for Pearl xXx beer in conjunction with the announcement of Fine Times, a new online lifestyle guide for Texans looking to explore the best food, fashion, and lifestyle the state has to offer.

This Spring, the Rainier Center for Discovery has made yet another transformative discovery for drinkers and nature enthusiasts of the Pacific NorthWest, for only the second time in over 140 years, a new species of mythic Wild Rainiers has been discovered. Their findings confidently suggest that there are now three lively Seltzer breeds of Rainier; Huckleberry, Apple and Lemon, swimming in cold PNW waters and roaming the alpine mountains of Cascadia.