INSIDER’S Week in Beer: 📊 Buy a Round for the Marketing Team

INSIDER’S Week in Beer: 📊 Buy a Round for the Marketing Team

Well, we tried, Massachusetts … but apparently you just can’t be trusted with $2 off a MILLER LITE before 6 p.m., as the state has removed happy hour legislation from a $4B economic development package set for a final vote soon. Liability and insurance factors were cited, which, having seen Boston St. Patrick’s Day footage over the years … I’m not gonna argue with.

Dennis Peek to Depart Lagunitas; Heineken Vet Appointed New CEO

Dennis Peek to Depart Lagunitas; Heineken Vet Appointed New CEO

Dennis Peek, the CEO of Heineken-owned Lagunitas Brewing Company, will end his term leading the craft brewery at the end of 2024, the company announced Thursday. Peek ascended to the top job at the Petaluma, California-headquartered brewery in February 2020, just weeks before the COVID-19 pandemic forced the closure of the on-premise channel and upended the craft beer industry.

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💀 New Belgium CEO: Adapt or Die

💀 New Belgium CEO: Adapt or Die

More than three decades after launching with amber ales, Kirin-owned New Belgium Brewing’s and Bell’s Brewery’s portfolios look a little different, in very intentional moves to stay relevant with the rapidly changing bev-alc market, according to CEO Shaun Belongie.

3 Up, 3 Down: What’s Really Driving Craft Light Beer Growth

3 Up, 3 Down: What’s Really Driving Craft Light Beer Growth

In the final installment of 2024, 3 Tier consultant Danelle Kosmal shares a trio of insights on industry growth, with NIQ off-premise data through November 2. Hot topics include Halloween spending, craft light beer and seasonals, spirits-based ready-to-drink cocktails (RTDs) and more.

New Belgium to Sell Upper Hand

New Belgium to Sell Upper Hand

Upper Hand Brewery, opened by Bell’s Brewery founder Larry Bell in 2014, is about to change hands. Kirin-owned New Belgium acquired Escanaba, Michigan-based Upper Hand when it merged with Bell’s in 2021.

New Belgium CEO: ‘If You’re Not Willing to Shift, You’re Going to Die’

New Belgium CEO: ‘If You’re Not Willing to Shift, You’re Going to Die’

Kirin-owned New Belgium Brewing and Bell’s Brewery both built their foundations on amber ales. More than three decades later, their portfolios look a little different, in very intentional moves to stay relevant with the rapidly changing bev-alc market, CEO Shaun Belongie shared during Beer Marketer’s Insights’ seminar, held this week in New York City.

Brewbound Announces Nominees for 2024 Awards

Brewbound Announces Nominees for 2024 Awards

Each year, the Brewbound Awards are presented to honor the most influential and impactful companies, brands, people, products, ideas and trends from across the beer industry landscape. Brewbound is proud to announce the nominees for its 2024 Awards.

🪿 Bourbon County Tradition Returns! Well, one of them

🪿 Bourbon County Tradition Returns! Well, one of them

Folks, we’re getting pretty close to GOOSE ISLAND’s annual Bourbon County release! Gotta say, it’s nice to still have one of craft’s few remaining annual traditions left here at the end of 2024, even though I’m pretty sure Justin and I couldn’t finish one bottle between the two of us at this point. In a whole weekend.

Circana: Craft Declines Continue to Decelerate; Molson Coors Craft Brands Reverse Trends

Circana: Craft Declines Continue to Decelerate; Molson Coors Craft Brands Reverse Trends

Could craft off-premise scan data be beginning to turn the corner as the calendar heads toward the holidays? In the four-week period ending November 3 (L4W), craft dollar sales declined -1.9% year-over-year (YoY) and volume (case sales) declined -3.4% in multi-outlet grocery, mass retail and convenience stores (MULO+C), according to the most recent report from market research firm Circana.