Beer Industry News, Insights, Jobs, & Events

Sazerac Pushes To Acquire Berentzen

Sazerac Pushes To Acquire Berentzen

Sazerac has signed a binding agreement to acquire Berentzen-Gruppe AG, the German schnapps producer it was reportedly pursuing last week. The deal gives Sazerac a different approach to add international volume than its failed Brown-Forman pursuit.

Insider’s Week in Beer: 🤤 Mmm, Black Market Guinness

Insider’s Week in Beer: 🤤 Mmm, Black Market Guinness

Look, I know beer’s only getting more expensive this decade – but when folks start stealing GUINNESS, we have a problem. Yes, it seems the great U.S. PBR heist has been topped in the U.K., as thieves made off with 800 BBL of GUINNESS this month, worth about $155k.