Brewbound Frontlines: Retail Pulse Edition with Buffalo Wild Wings' Jason Murphy

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On the heels of the NCAA tournament’s opening week, Buffalo Wild Wings beverage product and program innovation manager Jason Murphy joins a special 60-minute "Retail Pulse" edition of Brewbound Frontlines to discuss the chicken wing chain's 2021 mandate program, the importance of local beer to the sports bar's menus and the increasing presence of hard seltzers and beyond beer offerings in the company's stores.

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