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Boston Beer Focused on Maintaining Twisted Tea Growth, Stabilizing Truly

Boston Beer Focused on Maintaining Twisted Tea Growth, Stabilizing Truly

Boston Beer’s shipments declined again in Q2 – down -4.5%, to 2.3 million barrels. However, the company is still confident in its projections and its “strategic priorities remained unchanged,” founder Jim Koch said Thursday during the company’s call with investors.

Brewbound Podcast: DISCUS CEO on Spirits’ Cold Box Expansion Opportunities

Brewbound Podcast: DISCUS CEO on Spirits’ Cold Box Expansion Opportunities

Distilled Spirits Council of the U.S. president and CEO Chris Swonger joins to break down the opportunities canned cocktails are creating for beverage-alcohol companies. Swonger also pushes back against the beer industry’s stance against expanded market access and lower excise taxes for these products.

How BuzzBallz Has Kept The Party Rolling

How BuzzBallz Has Kept The Party Rolling

In a new ad campaign, Workaholics actor Blake Anderson takes on a question likely popping up on college campuses around the county: why does ready-to-drink cocktail BuzzBallz come in a round, tennis ball-sized bottle?

‘You Have To Do Volume’: A Look At E. & J. Gallo’s Vision For Fishers Island Lemonade

‘You Have To Do Volume’: A Look At E. & J. Gallo’s Vision For Fishers Island Lemonade

There were several factors that made ready-to-drink (RTD) canned cocktail Fishers Island Lemonade an attractive acquisition target for E. & J. Gallo: premium positioning, high reorder rates, excellent taste and founder Bronya Shillo’s pioneering vision for canned cocktails. The New York-based brand agreed to be acquired by Spirit of Gallo, E. & J. Gallo’s spirits division, earlier this month.

Three Trends To Watch From Circana’s State of Beverage Alcohol Report

Three Trends To Watch From Circana’s State of Beverage Alcohol Report

To find out the top trends in beverage alcohol, we chatted with Scott Scanlon, executive vice president of beverage alcohol at Circana, about some of the bigger trends for producers that emerged from this year’s report including who is drinking RTDs, how the stalled on-premise rebound impacts trial and why premiumization has staying power.

Fishers Island Lemonade Acquired by E. & J. Gallo’s Spirit of Gallo

Fishers Island Lemonade Acquired by E. & J. Gallo’s Spirit of Gallo

Spirits-based, ready-to-drink (RTD) canned cocktail brand Fishers Island Lemonade has agreed to be acquired by Spirit of Gallo, the spirits division of E. & J. Gallo, the companies announced today in a press release.

Heineken USA Launches Red Stripe Canned Rum Cocktail

Heineken USA Launches Red Stripe Canned Rum Cocktail

Heineken USA has released its first spirit-based portfolio extension of Jamaican beer brand Red Stripe with Red Stripe Rum Drinks. The canned cocktail will roll out in Florida starting today, and is set to hit select markets in the Northeast throughout the spring.

Jack & Coke RTD Hitting Stores Nationwide

Jack & Coke RTD Hitting Stores Nationwide

After launching in Mexico last fall, Jack Daniel’s & Coca-Cola ready-to-drink (RTD) canned cocktails have rolled out in the U.S. The 7% ABV spirits-based RTD, the result of a partnership between Coca-Cola and Jack Daniel’s parent company Brown-Forman, is inspired by the ubiquitous “Jack & Coke” bar call and combines two of the world’s most recognizable beverage brands in one package.