The once-booming flavored malt beverage (FMB) segment is “showing some concerning declarations over recent weeks,” Bump Williams Consulting (BWC) founder Bump Williams noted in a recent report. FMB volume gains dropped by half – from +2.2%, to +1.1% – from the four-week period to the one-week period ending May 18, according to NIQ retail measurement data cited by BWC.
3 Up, 3 Down with 3 Tier Beverages is a quarterly insights series available to Brewbound Insiders, via the Chicago-headquartered, bev-alc-focused consulting and data firm.
Convenience stores represent the next big opportunity for ready-to-drink cocktails, according to a new report from NIQ. Convenience dollar share for RTDs is up 14.6% since last year, per NIQ data shared this month at NACS.
Volume improved slightly on a sequential basis across wine, spirits and flavored malt beverage categories, while decelerating across hard seltzer in the two-week period ending September 9, according to an analysis of NielsenIQ data by Goldman Sachs Equity Research.
Off-premise beer category dollar sales are up +0.7%, while volume sales have declined -4.1% for the four-week period ending June 17, according to market research firm NIQ. Also, the off-premise declines of Bud Light accelerated compared to previous weeks.
The on-premise channel is expected to see a welcome boost this coming week due to Independence Day, according to on-premise market research firm CGA, a NIQ company.
