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Bump Williams Consulting: FMB, Spirits-Based RTD Volume Gains Slowing; Imports Remain ‘Beacon of Consistent Volume’ Growth

Bump Williams Consulting: FMB, Spirits-Based RTD Volume Gains Slowing; Imports Remain ‘Beacon of Consistent Volume’ Growth

The once-booming flavored malt beverage (FMB) segment is “showing some concerning declarations over recent weeks,” Bump Williams Consulting (BWC) founder Bump Williams noted in a recent report. FMB volume gains dropped by half – from +2.2%, to +1.1% – from the four-week period to the one-week period ending May 18, according to NIQ retail measurement data cited by BWC.

Additional Content

Brewbound Podcast: 3 Up 3 Down with Stephanie Roatis and Mary Mills

Brewbound Podcast: 3 Up 3 Down with Stephanie Roatis and Mary Mills

3 Tier Beverages’ Mary Mills and Stephanie Roatis break down the early year data, including positive cider trends in convenience, non-alc trends, hard seltzer rationalization and much more. They also get into the growing trend of private label hard seltzer and whether anyone can break through the hard coffee curse.

CGA: On-Premise Velocity -4% YoY in Latest Week After Halloween Boost

CGA: On-Premise Velocity -4% YoY in Latest Week After Halloween Boost

On-premise sales velocity slowed slightly in recent weeks, down -2% week-over-week (WoW) in the latest week (ending November 5) and -3% in the previous week, according to CGA, a NIQ-powered on-premise market research firm, in the latest On-Premise Impact Report.

Data: FMBs Lead at C-Store, Other RTDs Face Big Opportunity

Data: FMBs Lead at C-Store, Other RTDs Face Big Opportunity

Convenience stores represent the next big opportunity for ready-to-drink cocktails, according to a new report from NIQ. Convenience dollar share for RTDs is up 14.6% since last year, per NIQ data shared this month at NACS.

FMB & RTD Cocktail Sales Up, As BevAlc Steady Over Labor Day Weekend

FMB & RTD Cocktail Sales Up, As BevAlc Steady Over Labor Day Weekend

Volume improved slightly on a sequential basis across wine, spirits and flavored malt beverage categories, while decelerating across hard seltzer in the two-week period ending September 9, according to an analysis of NielsenIQ data by Goldman Sachs Equity Research.