Ferron Salniker

Ferron Salniker

Spirits Editor

Ferron Salniker is the Spirits Editor, guiding our coverage of the spirits and RTD cocktail space. She reports for BevNET.com and Brewbound.com on everything from new subcategories in established liquor types to the growth of the craft spirits business.

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Posts by Ferron Salniker

After An Ugly Breakup, Boisson & Its Former Partners Look For the Way Forward

After An Ugly Breakup, Boisson & Its Former Partners Look For the Way Forward

The adult non-alc industry was rocked in April when pioneering retailer Boisson shut its nine physical stores and filed for bankruptcy. Now, many non-alc (NA) brands are still asking questions about the closure, while others are finding opportunity in a growing landscape.

NIQ: Total Bev-Alc Sales Slip Through End of June

NIQ: Total Bev-Alc Sales Slip Through End of June

The latest data set from NIQ showed a modest slowdown in sales growth for total bev-alc in the two-week period before June 29, according to analysis from Goldman Sachs Equity Research.

Betting Big on RTDs, Suntory Names New U.S. RTD Director

Betting Big on RTDs, Suntory Names New U.S. RTD Director

Suntory Global Spirits is continuing to bet big on ready-to-drink (RTD), announcing today Carol Robert, previously COO of Suntory Beverage and Food Great Britain & Ireland (SBF GB&I), as its new managing director of U.S. RTD.

BuzzBallz Files Patent Infringement Lawsuit Against Beverage Ranch

BuzzBallz Files Patent Infringement Lawsuit Against Beverage Ranch

BuzzBallz has made its spherical bottles an essential part of the brand – and it’s not eager to share. The wine-, spirit- and malt-based cocktail brand filed a lawsuit against The Beverage Ranch last week, alleging the rival company copied its patented packaging for its new SlamZees line.

NIQ: Memorial Weekend Fails to Boost BevAlc As Sales, Volumes Decline

NIQ: Memorial Weekend Fails to Boost BevAlc As Sales, Volumes Decline

The latest data set from NIQ shows total BevAlc sales accelerated their decline in the two-week period ending June 1, reflecting faster volume drops and slightly softer pricing growth, according to analysis from Goldman Sachs Equity Research.