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Cold Box Battle Between Beer, Spirits Moves to State Legislatures

Cold Box Battle Between Beer, Spirits Moves to State Legislatures

With sales of spirits-based ready-to-drink canned cocktails continuing to boom, battles for turf in the cold box can be tracked to statehouses across the country. And spirit makers are looking for some low-cost ammo: While beer has historically enjoyed favorable excise tax rates, spirit makers are attempting to change those laws, they say, to level the playing field for products of similar ABVs and package sizes.

RTD Sales +155% vs. 2019, Led by Spirits-based Growth; 2021 Beer Shipment Volume Highest in More Than a Decade, Beer Institute Reports

RTD Sales +155% vs. 2019, Led by Spirits-based Growth; 2021 Beer Shipment Volume Highest in More Than a Decade, Beer Institute Reports

Off-premise dollar sales of ready-to-drink canned cocktails (RTDs) and hard seltzers have more than doubled in the past three years, increasing +155% since 2019 (through January 8, 2022), according to NielsenIQ data, shared by the Beer Institute’s (BI) VP of research Danelle Kosmal during a webinar Thursday.

Drizly: RTDs To Continue Growth in 2022, Regardless of Pandemic Status

Drizly: RTDs To Continue Growth in 2022, Regardless of Pandemic Status

While the COVID-19 pandemic may have accelerated growth for ready-to-drink canned cocktails (RTDs) over the last two years, alcohol delivery platform Drizly said the segment is more than “a pandemic-driven fad” and has the potential to drive retail sales.

Death & Co. Makes First CPG Play with RTD Cocktail Launch

Death & Co. Makes First CPG Play with RTD Cocktail Launch

When Death & Co. opened its first bar in 2006, it rapidly established itself as one of the premiere names in the modern craft cocktail movement through its innovative approach to creating new drinks. Now, the company is hoping to do the same in the emerging RTD cocktail category with its first retail consumer product: a line of canned libations, which launched this month.

Drizly: RTDs Continued to Gain Share Over Labor Day Weekend

Drizly: RTDs Continued to Gain Share Over Labor Day Weekend

The ready-to-drink canned cocktail segment continued to grow over the Labor Day holiday weekend increasing its share of the liquor category from 4% to 7% year-over-year (YOY) on the e-commerce alcohol delivery platform Drizly.