Beyond Beer

Read the latest beyond beer news relating to companies involved with RTD cocktails, hard cider, hard seltzer, hard kombucha, spirits, cannabis, and non-alcoholic products. Take a comprehensive look at developments in these evolving sectors, offering valuable insights into the innovations, trends, and market forces shaping the world of beer and beyond.

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Featured Beyond Beer Content

Ryan Burk Joins Blake’s Beverage as VP of Quality & Innovation

Ryan Burk Joins Blake’s Beverage as VP of Quality & Innovation

Former Angry Orchard head cider maker Ryan Burk has joined Blake’s Beverage Company as VP of quality and innovation. Burk has been advising Blake’s and its portfolio of brands – Blake’s Hard Cider, Austin Eastciders and AVID Cider Co. – for a couple years, including through the launch of its most recent innovations.

Allagash Launches First Adult Non-Alc Offering with Hop Water

Allagash Launches First Adult Non-Alc Offering with Hop Water

Allagash Brewing is launching its first non-alcoholic (NA) offering this week with the release of Allagash Hop Water. Hop Water will exclusively be sold in 12 oz. can 6-packs at the brewery’s tasting room in Portland, Maine, starting later this week.

Bump Williams Consulting: FMB, Spirits-Based RTD Volume Gains Slowing; Imports Remain ‘Beacon of Consistent Volume’ Growth

Bump Williams Consulting: FMB, Spirits-Based RTD Volume Gains Slowing; Imports Remain ‘Beacon of Consistent Volume’ Growth

The once-booming flavored malt beverage (FMB) segment is “showing some concerning declarations over recent weeks,” Bump Williams Consulting (BWC) founder Bump Williams noted in a recent report. FMB volume gains dropped by half – from +2.2%, to +1.1% – from the four-week period to the one-week period ending May 18, according to NIQ retail measurement data cited by BWC.

Additional Content

Pernod Ricard Acquires Stake in Skrewball Whiskey

Pernod Ricard Acquires Stake in Skrewball Whiskey

Pernod Ricard has made a play for flavored whiskey by acquiring a majority stake in peanut butter flavored Skrewball whiskey, the company announced today.

Philly-Based Two Robbers Aims for a Knock-Out with Double Punch Hard Juice

Philly-Based Two Robbers Aims for a Knock-Out with Double Punch Hard Juice

Double Punch Hard Juice, a new hard juice contender from Philadelphia-based Two Robbers Hard Seltzer, will enter the ring next month. “We’ve been developing this idea for over a year, as a way to bridge the highly sessionable and low-calorie, zero-sugar nature of hard seltzers with the full-flavor full-texture aspects of FMBs [flavored malt beverages] and craft beer,” co-founder and CEO Vikram Nayar said.

Constellation Brands’ 2023 Plans: Big Bet on Modelo Oro; Non-Alc Corona on the Way

Constellation Brands’ 2023 Plans: Big Bet on Modelo Oro; Non-Alc Corona on the Way

Not content to rest on Modelo’s laurels as the country’s No. 2 beer brand, Constellation aims to continue to raise consumer awareness, which increased +43% in 2022, VP of brand marketing Greg Gallagher said. “We have a ton of room to grow and we’ll have to continue to find new ways to attract more drinkers,” he said.

6 Questions with Deborah Brenner, Founder and CEO of Women of the Vine & Spirits

6 Questions with Deborah Brenner, Founder and CEO of Women of the Vine & Spirits

On International Women’s Day, we caught up with Women of the Vine & Spirits founder and CEO Deborah Brenner to talk about the challenges women still face in the industry, how companies can make their work environments more inclusive, and why a diverse workplace strengthens the bottom line.

How the Finnish Long Drink Made a Cultural Legend a Top RTD in the US

How the Finnish Long Drink Made a Cultural Legend a Top RTD in the US

When the Finnish Long Drink entered the U.S. market in 2018, it’s likely few Americans had heard of Finland’s national drink, a grapefruit and gin highball. But in not too long of a time, the company has made its version of the Finnish staple the eighth highest-selling ready-to-drink in the U.S., according to 3 Tier Beverages and NielsenIQ.