News

Millennials are driving the rise of non-alcoholic (NA) adult beverages in the U.S., data firm IWSR reported.

While I usually resist Justin’s notes to me to please work more politics into this newsletter, in this case – I think it’s merited. Ladies and gentlemen, I have excellent news: The Beer Party is gaining momentum.

Production of Modern Times Beer will shift to AleSmith Brewing in San Diego as part of a new contract brewing relationship with Craft ‘Ohana, the portfolio company that includes Maui Brewing, Modern Times and Kupu Spirits.

Beverage options abound in downtown Boston: properly poured Guinness at an Irish pub, wine at an Italian restaurant in the North End, a large iced regular at one of several (several!) Dunkin’ locations. But there’s only one place you can find a pint of pineapple basil ale, and that’s Boston Beer’s Samuel Adams Boston Taproom, where head brewer Megan Parisi is brewing all sorts of interesting beers for tourists and locals alike.

Molson Coors has joined the growing list of large consumer-facing companies to disavow their diversity, equity and inclusion (DEI) policies, according to Bloomberg.

Tilray Brands has restructured its workforce and cut “a limited number of employees across various departments,” the company confirmed to Brewbound.

Five months removed from its abrupt closure, next-gen convenience chain Foxtrot Market is preparing to reopen its doors tomorrow.

U.S. brewers shipped an estimated 12.8 million barrels of beer in July, a -2.5% decline year-over-year (YoY), and a loss of 458,000 barrels compared to July 2023, according to the Beer Institute (BI).

When should you refresh your packaging? Or do a total rebrand? Or should you just stand pat? CODO Design’s Isaac Arthur explains the choose-your-own-adventure decision tree beverage-alcohol companies should consider when tweaking the look of their products or the feel of their brand.

In this latest installment of 3 Up, 3 Down, 3 Tier consultant Danelle Kosmal shares a trio of insights on industry growth and three underperforming areas during the summer selling season, with NIQ off-premise data through August 10, 2024.

Constellation Brands may have lowered its fiscal year 2025 (FY25) guidance earlier today, but the company has not lost confidence in the continued growth of its beer brands.

Constellation Brands has revised its 2025 fiscal outlook amid ongoing struggles in its wine and spirits business and consumer headwinds. The company revised its wine and spirits net sales projections for its wine and spirits business from between -0.5% and +0.5%, to between -6% and -4%. The importer of Mexican brands Corona, Modelo, Pacifico and Victoria also ticked down its beer projections from between +7% and +9%, to between +6% and +8%.

Ready-to-drink products have built their brands around different cocktails: Some are sessionable seltzers or old classics, others are obscure cocktails that haven’t yet hit mainstream. But Gin & Juice By Dre and Snoop, so far, is the only one that has emerged from a ’90s rap anthem.

Fellow Irish citizens, I have some bad news – we’re going to need a new negative stereotype. It seems our multi-decade long work at being viewed as a people who enjoy having one too many beers 🥴 was all for naught according to this new chart below, which shows that Irish folks are drinking 31% less per capita than they were in 2001. In fact, sales of non-alc beer in Ireland have 2x’d in the past four years to hit a 2% market share.