Justin Kendall

Justin Kendall

Editor, Brewbound

Justin Kendall provides daily coverage of the beer industry on Brewbound.com, conducts live-streamed interviews during Brewbound’s events and co-produces the Brewbound podcast. Kendall is a nearly 20-year career journalist who led alt-weekly newspapers in Kansas City, Missouri, and Des Moines, Iowa.

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Posts by Justin Kendall

Brewbound ICYMI: Craft Brewers Try to Find A New Groove

Brewbound ICYMI: Craft Brewers Try to Find A New Groove

Craft brewers have been living in turmoil for a few years now. Slowing growth, increasing competition, a pandemic, shifting consumer focuses, a consolidating middle tier, shrinking retail shelf space, supply chain turmoil, inflation, layoffs, increased minimum wage, skyrocketing rents have all taken a toll. So craft brewers continue to try to figure it out.

Brewbound ICYMI: The First Craft-on-Craft Deal of 2023

Brewbound ICYMI: The First Craft-on-Craft Deal of 2023

In a heavy Boston Beer Company news week, I wouldn’t blame you if you missed out on some of this week’s headlines. Chief among them: I believe we have our first craft-on-craft deal of the year.

Last Call: Super Bowl Boosts On-Premise Velocity in Phoenix, Per CGA; Kroger & Albertsons to Divest of Stores

Last Call: Super Bowl Boosts On-Premise Velocity in Phoenix, Per CGA; Kroger & Albertsons to Divest of Stores

Both sales velocity and check value at bars and restaurants nationwide increased by nearly double-digits in early February, according to CGA, the on-premise arm of market research firm NielsenIQ. Leading up to the Super Bowl, which took place on February 12, on-premise velocity in the host city and state of Phoenix, Arizona, increased +35% compared to the previous week.

Boston Beer’s 2023 Strategy: Maintain Twisted Tea Growth, Stem Truly Hard Seltzer Losses; Execs Project Seltzer Segment to Decline -10% to -15%

Boston Beer’s 2023 Strategy: Maintain Twisted Tea Growth, Stem Truly Hard Seltzer Losses; Execs Project Seltzer Segment to Decline -10% to -15%

Boston Beer Company’s top priorities in 2023 are sustaining double-digit growth for Twisted Tea and stemming the losses for Truly Hard Seltzer, executives shared during the company’s Q4 and full-year earnings report. Leadership laid out their 2023 plans to investors. Here are some of the highlights of Thursday’s call with investors and analysts.

Boston Beer to Refresh Truly Hard Seltzer Strategy with New Packaging, Ad Campaign

Boston Beer to Refresh Truly Hard Seltzer Strategy with New Packaging, Ad Campaign

Boston Beer is hitting the reset button with Truly Hard Seltzer in an effort to reverse the brand’s negative trends. Ahead of today’s Q4 and full-year earnings report, Boston Beer announced it would release new packaging, a new advertising campaign and communicate “clearer messaging” for Truly this spring as the company looks to grow Truly’s share and hold the No. 2 position in the segment behind White Claw.

IRI: January Beer Dollar Sales +7%; Craft Struggles; Athletic Now Top 25 Vendor; White Claw Surges; Voodoo Ranger Still Climbing

IRI: January Beer Dollar Sales +7%; Craft Struggles; Athletic Now Top 25 Vendor; White Claw Surges; Voodoo Ranger Still Climbing

Price increases and easy comps carried off-premise beer dollar sales up +7%, to nearly $2.9 billion, year-to-date through January 29 in multi-outlet and convenience stores tracked by market research firm IRI. Although dollar sales climbed, volume (measured in case sales) was slightly down -0.3% through the first month of 2023.

Last Call: 54 Widmer Brothers Workers Join Teamsters; Stony Creek Expands; Canton Brewing and Lost Nation for Sale

Last Call: 54 Widmer Brothers Workers Join Teamsters; Stony Creek Expands; Canton Brewing and Lost Nation for Sale

Employees at Anheuser-Busch (A-B) InBev-owned Widmer Brothers Brewing have voted to join Teamsters Local 162, the union announced. Stony Creek Brewery has been approved by its hometown of Branford, Connecticut to construct a new tank farm, which would expand the company’s brewing capacity from 48,000 barrels, to 100,000 barrels.