CBC 2024: New Belgium Brewing Lead R&D Brewer Kelly McKnight

Jun. 4, 2024 at 1:40 PM

New Belgium Brewing lead research and development brewer Kelly McKnight shares perspective on funneling IPAs to the Voodoo Ranger brand, attracting new consumers, the importance of taprooms in innovation and the collaboration between the brewing team and marketing.

This conversation was recorded on the BrewExpo floor of the 2024 Craft Brewers Conference in Las Vegas.