Sazerac Selects Reyes Beverage Group to Sell BuzzBallz in 4 States
Sazerac-owned BuzzBallz has selected the Reyes Beverage Group as its distributor in California, Illinois, Indiana and South Carolina, the multistate wholesaler announced today.
Sazerac-owned BuzzBallz has selected the Reyes Beverage Group as its distributor in California, Illinois, Indiana and South Carolina, the multistate wholesaler announced today.
The Reyes Beer Division continues to wheel and deal. Just one day after revealing a 16 million case deal for Capitol Wright Distributing in Austin, Texas, the largest beer wholesaler in the U.S. announced today an agreement to acquire Paradise Beverage in Hawaii, the company’s 12th market. The transaction is slated to close in early December.
The Reyes Beer Division will enter Texas, its 11th market, with the acquisition of Capitol Wright Distributing LLC. Financial terms were not disclosed but the transaction is expected to close in December.
In an effort “to further align” its distribution relationships in California, Sierra Nevada terminated three wholesalers yesterday: Antioch-based Markstein Sales Co., Imperial-based Alford Distributing and Milpitas-based Bottomley Distributing Co.
The Reyes Beer Division will enter its 10th market later this year with the planned acquisition of DET Distributing in Tennessee.
After a state court largely rejected its claims earlier this year, Seismic Brewing Company has now filed a federal antitrust lawsuit against DBI Beverage, Reyes Holdings and Reyes subsidiary Harbor Distributing, alleging the beer distributor attempted to maintain a monopoly of California’s beer distribution market.
The Reyes Beer Division is adding to its California map with the planned acquisition of Columbia Distributing’s business in Northern California, the companies announced this evening.
The California Family Beer Distributors (CFBD), a trade group representing independent wholesalers in the Golden State, has pushed back against statements made earlier this week by Constellation Brands CEO Bill Newlands regarding the Mexican import giant’s proposed termination of two wholesalers.
Reyes Beer Division broke ground on a new San Diego-based distribution center for its Crest Beverage subsidiary yesterday. The 400,000 sq. ft.-facility is expected to move more than 16 million cases of beers in the portfolios of Molson Coors, Heineken, Constellation Brands, Lagunitas, Firestone Walker, Coronado and other local offerings.
The Reyes Beer Division will acquire “substantially all the assets” of Powers Distributing in Lake Orion, Michigan, the company announced today. The Powers deal will add about 5.7 million cases to Reyes’ business.
Reyes Beer Division CEO Tom Day challenged the notion that competition in California’s beer market has suffered due to his company’s expansion efforts in the Golden State, according to a letter from the leader of the United States’ largest beer wholesaler to the U.S. Department of the Treasury.
Reyes Beer Division has officially closed on its acquisition of Greenco Beverage Company in Greenville, South Carolina. The new operations will now do business as Greenco Distributing.
Reyes Beer Division’s Gold Coast Beverages has struck a deal to acquire “certain brand distribution rights” from Brown Distributing in West Palm Beach, Florida, according to an internal email seen by Brewbound.
Reyes’ appetite for acquisitions, especially in California, has yet to be satiated. The largest beer wholesaler in the U.S. today announced an agreement to acquire a large share of Classic Beverage’s beer portfolio in Southern California.