Brewbound Session

DECEMBER 11+12 | MARINA DEL REY, CA
Discounted room block is now open! Register now and secure a special rate.

Brewbound Live 2024: The On-Premise’s Big Draft Opportunity with NBWA’s Lester Jones and Draftline’s Jennifer Hauke

Brewbound Live 2024

The No. 1 tap handle in the nation is “open,” meaning there are more empty draft lines than those with a brand of beer flowing through them.

Beverage-alcohol producers should view this as an opportunity to make a splash in bars and restaurants across the country. The Brewbound Live business conference will explore the opportunities in the on-premise channel with National Beer Wholesalers Association VP of analytics and chief economist Lester Jones and Draftline founder and president Jennifer Hauke.

The duo will discuss the opportunities in the challenged – and some say neglected – channel while presenting a reality check during a December 11 presentation as part of the two-day conference at the Marina del Rey Marriott in California.

Leaders from all three tiers will gather for business-focused conversations on driving the bev-alc industry forward, data presentations, networking and brand building.

The speaker roster includes:

  • Natalie Cilurzo, Russian River Brewing co-owner;
  • Rebecca Maisel, Gulf Distributing SVP legal and government affairs;
  • Lauren Doll-Sheeder, Doll Distributing managing partner;
  • Jennifer Grant, Markstein Sales general manager and VP;
  • Zech Francis, BeatBox Beverages SVP of global marketing;
  • Rebecca Dye Yonushonis, New Belgium Brewing CMO;
  • Lindsay Kunkle, Foresight Factory director, head of U.S. Consultancy;
  • Arthur Moye, owner and CEO of Full Circle Brewing;
  • Kaleigh Theriault, director of thought leadership, beverage alcohol vertical, NIQ;
  • Brian “BK” Krueger, VP of business development and portfolio strategies, Bump Williams Consulting;
  • Peter Skrbek, CEO, Deschutes Brewery.

Additional speakers will be announced in the coming weeks. Interested in speaking? Follow this link to see our speaker guidelines.

In addition to the mainstage programming and networking parties, Brewbound Live will feature opportunities for one-to-one conversations between brewers and bev-alc brands and retail buyers from chains such as Whole Foods Market and ExtraMile Convenience Stores. Registered attendees will be considered for meetings with buyers, as space is limited. Find out more details here.

Register for Brewbound Live 2024 >>

Brewbound Live is sponsored by John I. Haas, NIQ, Crafted ERP, Strike Visuals, Fast Track Packaging and Abstrax Hops. Sponsorship opportunities are still available for those seeking to elevate their presence beyond participation. Supplier and service companies interested in sponsoring the Pitch Slam and/or Brewbound Live should contact Brewbound’s ad sales team about opportunities.


About Brewbound Live

Brewbound Live is a strategic two-day business conference for the beer and beyond industry. Brewbound Live 2024 takes place on December 11 + 12 in Marina del Rey, California. Join founders, top-level executives, investors, and experts for networking opportunities, an all-star speaker lineup, and impactful industry insights.

About Brewbound

Published by BevNET.com Inc., Brewbound is a leading multi-media industry trade publication providing comprehensive information about the beer category, analysis of industry trends and in-depth interviews with industry leaders. In addition to providing daily news coverage, Brewbound also gathers entrepreneurs and executives to exchange ideas, discuss the state of the industry and hear strategies for succeeding in the alcohol beverage industry via a series of nationwide meetups, multi-day business conferences, live-streamed shows and podcasts.