Market Representative - Los Angeles
Estrella Galicia International
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Estrella Galicia International belongs to the Galician group Corporación Hijos de Rivera, a 100% family-owned company, specialized in the production, marketing and distribution of beverages since 1906.
We aim to be the most loved Big Craft that fights against standardization. We generate positive impact in all our actions. We do this through 4 axes that form the backbone of our ecosystem: Origin, People, Planet and Allies.
Consolidated in the national and international market, we want to be recognized for the excellence of the products and services we provide, as well as for our commitment to creating value for society and our stakeholders.
What will be your mission?
To develop the business in the area, starting and developing the commercial initiatives established by the Company under the Managing Director guidelines in order to achieve the established goals.
Although the position can be performed remotely, being based in Los Angeles will be mandatory.
Your main accountabilities will be:
- Serve as brand champion and evangelizer in the referred marketplaces.
- Become the preferred supplier to the distributor with regular work with.
- Create stop file and track account visits for On and Off Premise targets on a weekly basis with Market Manager.
- Meet and develop a strong working partnership with distributor sales management and representatives.
- Educate, motivate, program, and manage distributors.
- Communicate distributor incentive programs, pricing initiatives and discount programming.
- Monitor Distributor Inventory.
- Meet and develop strong working partnerships with key accounts (account generation / account retention).
- Set up and conduct in-store or in-bar / restaurant brand and sensory training plus associated events (consumer samplings, bar, promotions, tastings, etc.).
- Ability to present new SKU’s to targeted retail accounts On / Off.
- Identify targeted events for participation (set up and execute all necessary and required event functions).
- Ensure POS materials are allocated to the proper accounts while maximizing exposure.
- Market knowledge which implies acquaintance with pricing surveys, displays and shelving, accounts notes / tracking, distributors network in the area, competitors activity and so on.
- Perform administrative tasks such as expense reports, monthly work calendar, etc.
- Build and maintain detailed depletions files by brand / account / month.
- Monthly T&E report.
- Effectively work within VIP software to provide distributor and market reporting.
How we imagine you:
We seek someone with a deep understanding of business dynamics, market trends, and industry operations. Our ideal candidate is not only goal-oriented but also possesses the ability to drive tangible outcomes. We value teamwork and synergy. A high sense of negotiation skills is crucial. On the whole, we appreciate candidates who can manage resources judiciously, analyze financial data, and contribute to sustainable growth.
Preferred academic and professional background:
- Valuable: Bachelor’s Degree in Business Administration or similar.
- Previous experience in a similar position: 2 years.
- Previous experience in the sector: 3 years.
- Fluent in Spanish language is valuable.
- International Experience.
- Multinational Experience.
What we offer:
Our comprehensive compensation package includes a car allowance among other employee benefits.
We have combined the seniority of professionals with more than 20 years of experience with the freshness and illusion of “new explorers” that have joined us to strengthen our brand name across the globe.
Do you want to join us? ?? ???? ??