Overview

Combining the best in business information and networking, the Brewbound Session offers an unmatched strategic learning opportunity for craft brewers and wholesalers. Focused on the business side of craft brewing, the event will take place in Chicago, IL on Thursday, June 11.

The Brewbound Session provides an excellent opportunity to learn marketing, investment, and distribution strategies, as well as hear case studies of successful brands in a highly collaborative atmosphere.

Sales Executive Panel at Brewbound Session Boston ’14

The upcoming conference aims to address the topics that most directly impact craft brewers as they look to grow their brands.

During the event, a number of beer industry experts will discuss how brewers can harness the avalanche of consumer, distributor and retailer interest in the craft beer category to improve their access to growth capital and deepen their sales base. Panelists and presenters will help brewers weigh the impact of portfolio choices, branding elements like design and packaging decisions on brand-building and shelf appeal, as well as long-term distribution strategies. Marketing, merchandising, and the overall state of the craft market are looked at as opportunities for brewers to improve revenue and profitability, and to build the capital structure that will allow them to weather any storm.

View photos from Brewbound Boston 2014

As always, networking in an environment that balances business innovation with the lighthearted pleasure expected at a craft beer event is a major part of the Brewbound Session. Attendees will have numerous opportunities to engage fellow attendees, speakers and sponsors during structured networking breaks.

Testimonials from past attendees:

“I was very impressed with how the conference was run, the quality of the content and speakers and the ease with which you guys seemed to pull everything off.  My marketing guys and reps will absolutely be attending future sessions.” — Joey Redner, Founder, Cigar City Brewing Co.

“It was an action packed day. It was a good opportunity to meet and greet and we did plenty of that.” — Jim Fick, Owner/VP, General Distributors (OR)

“As both an attendee and presenter at numerous Brewbound conferences, I have come to appreciate the hard work and effort that goes into such a top notch event.  The presentations are amazing, the speakers are succinct, and a great learning environment is always on tap.  I’m excited they exist and can’t wait to be part of the next one.” — Tomme Arthur, Director of Brewery Operations, Port Brewing and The Lost Abbey