| Brewbound Live Winter 2021 - AGENDA |
| TUESDAY, NOVEMBER 30, 2021 | |
| 7:30 AM - 10:00 AM | Breakfast & Registration -- Breakfast, coffee and beverages are served from 7:30 AM to 9:00 AM PT and are included with registration. Registration and badge pick up opens for the day at 7:30 AM PT. |
| 8:00 AM - 9:30 AM |
Brewbound Pitch Slam 13 Semifinal Round --
The morning of day one, up to 12 semi-finalists take part in the opening round of back-to-back pitches. Each pitch is only 2 minutes with immediate feedback from the judges. Six finalists are chosen by the judges at the end of the day to continue to the finals.
with Ryan Lake, Director, Arlington Capital Advisors; Veronica Vega, Director of Product Development, Deschutes Brewery; Mallika Monteiro, EVP, Chief Growth, Strategy & Digital Officer, Constellation Brands; Sean Ro, Co-Founder, Lunar Hard Seltzer |
| 9:30 AM - 10:00 AM |
Networking Break & Livestream Studio --
with Kevin Wong, Co-founder, Lunar Hard Seltzer |
| 10:00 AM - 10:45 AM |
Welcome & What It Means to Be A Craft Brewer with Firestone Walker --
Firestone Walker co-founder David Walker will share what it means to be a craft brewer now and reflect on the brewery’s quarter-century journey. Chief sales officer David Macon and chief marketing officer Dustin Hinz will later join the conversation to explain how they will execute the vision to take the company into the next 25 years.
with David Walker, Co-Founder, Firestone Walker; David Macon, Chief Sales Officer, Firestone Walker; Dustin Hinz, CMO, Firestone Walker |
| 10:45 AM - 11:20 AM |
Building and Sustaining Company Culture --
Lady Justice co-founder Betsy Lay and Rhinegeist co-founder Bryant Goulding will share their perspectives on building and maintaining company cultures that benefit and uplift workers.
with Bryant Goulding, Co-Founder, Rhinegeist; Betsy Lay, Co-Founder, Lady Justice Brewing Company |
| 11:20 AM - 12:00 PM |
Drizly On The At-Home Drinker Economy --
Drizly director of brand Liz Paquette will offer insights into the at-home drinker e-commerce economy, including consumer shopping trends, the styles and brands in demand, a look ahead to 2022, and what Uber’s acquisition of Drizly means for the future.
with Liz Paquette, Director of Brand, Drizly |
| 12:00 PM - 12:05 PM | Brewbound Best of 2021 Awards & Rising Stars Announcement -- The Brewbound Awards have recognized large and small beer companies, as well as notable industry figures, for their execution of various business and philanthropic initiatives since 2014. |
| 12:05 PM - 1:15 PM |
Lunch, Networking, Beers & Livestream Studio --
Enjoy lunch and beers with an ocean view. Lunch is included with registration and will be served poolside at the Loews Santa Monica Beach Hotel, weather permitting. The sample bar will also be open, featuring new beer and beyond products of registered attendees.
with Karen Hertz, Chief Brewista and Founder, Holidaily; Aimy Steadman, Founder & COO, BeatBox Beverages; Justin Fenchel, Co-founder & CEO, BeatBox Beverages; Brad Schultz, Co-founder & CMO, BeatBox Beverages; Christopher Gandsy, Owner, Chef and Brewer, DaleView Biscuits & Beer; Ryan Lake, Director, Arlington Capital Advisors; Forrest Dein, Co-founder and CMO, JuneShine Hard Kombucha; Greg Serrao, Co-Founder and CEO, JuneShine |
| 1:15 PM - 1:55 PM |
The Hard Truths About Hard Seltzers --
Danny Brager, of Brager Beverage Alcohol Consulting, presenting on behalf of 3 Tier Beverages and NielsenIQ, will suss out the truth about the once-in-a-generation phenomenon that is hard seltzers.
with Danny Brager, Brager Beverage Alcohol Consulting, In Partnership with NielsenIQ and 3 Tier Beverages |
| 1:55 PM - 2:30 PM |
Keeping Hard Seltzer Fizzy: How Indie Seltzer Succeeds --
The leaders of four hard seltzer brands — Sean Mossman (Sonic Hard Seltzer), Jeana Harrington (Mighty Swell), Josh Landan (Ashland) and Vikram Nayar (Two Robbers) — will share why they believe there is still room in the segment for independent producers.
with Vikram Nayar, Co-Founder, Two Robbers Hard Seltzer; Jeana Harrington, CEO, Mighty Swell; Sean Mossman, President, Sonic Hard Seltzer (Coop Ale Works); Josh Landan, Founder, Ashland Hard Seltzer |
| 2:30 PM - 3:00 PM |
Networking, Beers & Livestream Studio --
with Adam Watson, Founder, Sloop Brewing Co.; Justin Taylor, Founder, Sloop Brewing Co.; Reuben Katz, Senior Business Development Director, NVISION |
| 3:00 PM - 3:40 PM |
Generation Z: Insights Into the New Gen of Drinkers --
Generational consultants Pete Rose (Kantar) and Lindsay Kunkle (FTI Consulting) will pull back the curtain on Gen Z and provide insight into how this generation's unique mindset will impact hiring and marketing opportunities in the alcohol category.
with Lindsay Kunkle, Senior Director, Digital & Insights, FTI Consulting; Peter Rose, Senior Partner, Consulting Division, Kantar |
| 3:40 PM - 4:15 PM |
The Big Deal: What's Next for New Belgium and Bell's --
On the heels of the biggest craft beer deal of the year, New Belgium CEO Steve Fechheimer and Bell’s Brewery EVP Carrie Yunker will discuss what’s next following the sale of the iconic Michigan craft brewery to Lion Little World Beverages.
with Steve Fechheimer, CEO, New Belgium; Carrie Yunker, Executive Vice President, Bell's Brewery |
| 4:15 PM - 5:00 PM | Beers & Networking -- |
| 6:00 PM - 8:00 PM |
After Party Presented By Firestone Walker & YETI --
Venue: Firestone Walker Brewing Company - The Propagator @ 3205 Washington Blvd, Marina Del Rey, CA90292 ** All registered attendees of Brewbound Live Winter 2021 are invited to attend. An event badge and valid ID is required for admittance. ** |
| Please note that event agendas are subject to change. |