San Diego’s Coronado Brewing Company has bucked soft craft trends by resonating with drinkers in its home market of Southern California.
The 29-year-old lifestyle brand, founded by Rick and Ron Chapman, is on a roll of three consecutive years of volume growth, driven by the company’s flagship Weekend Vibes IPA and new brand family member Big Weekend double IPA, which was among the top new craft launches of 2023.
Salty Crew Blonde, a collaboration with clothing brand Salty Crew, has only added to Coronado’s lifestyle brand bonafides. And the addition of hard cider to Coronado’s mix has also paid off, with the company becoming the No. 1 producer of cider in SoCal.
After nearly three decades, Coronado’s is proof that a legacy craft brewer can stay relevant while staying coastal.
