Golf Brand Bob Does Sports Swings into RTDs with Help From BevAlc Influencer Accelerator
The vast majority of shoppers (82%) can’t match influencers to the brands they own, according to a new report from Numerator— but that’s not discouraging influencer or celebrity brands from trying. One BevAlc company, co-helmed by the founder of hydration drink brand Roar Organics, is even building its business model around quickly bringing influencer brands to market.
Brewbound Podcast On Location CBC Conversations with Breeze Galindo and Pam Brulotte
The first round of interviews from the Brewbound Podcast On Location at the Craft Brewers Conference (CBC) in Las Vegas are here. Breeze Galindo, the director of operations on the Michael J Jackson Foundation for Brewing and Distilling, discusses the foundation’s work. Then, Icicle Brewing owner Pam Brulotte chats about her journey into the brewing industry.
No-Li Files Lawsuit Against Tilray Over Use of ‘Big Juicy’
Spokane, Washington-based No-Li Brewhouse has filed a lawsuit against Tilray Brands alleging that the beer and cannabis platform has infringed on its trademark for “Big Juicy” beers, according to Law360.
Molson Coors Exceeds Q1 Shipment Expectations Despite 10+ Week Strike at Fort Worth Facility
Molson Coors’ shipments in the Americas outpaced depletions by more than 750,000 hectoliters (more than 639,000 barrels), exceeding the company’s already inflated expectations for Q1 as it prepares for elevated summer sales, leadership shared today on a call with investors and analysts.
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Beam Suntory Rebrands to Suntory Global Spirits
Beam Suntory is rebranding to Suntory Global Spirits, a move that both reflects back on the decade since the Japanese spirit giant acquired the maker of Jim Beam, as well as the company’s continued evolution into a global premium spirits and ready-to-drink competitor.
Molson Coors: Q1 Americas Shipments +7.5%, Depletions +5.3%; Share Gains ‘Are Permanent’
Molson Coors net sales increased +10.7% (+10.1% in constant currency) in Q1 2024, as the company continues to record volume growth from its core brands, the company reported today.
Firestone Walker Gets into Non-Alc with 8ZERO5, Prepares for the ‘Summer of Cerveza’
Firestone Walker is the latest top craft player to enter the non-alcoholic (NA) beer space by leveraging the brand equity of its biggest brand. 8ZERO5 blonde, an NA version of the Duvel Moortgat-owned craft brewery’s 805 flagship, will only be available in its home state of California following Labor Day.
Industry Data Veteran Joins 3 Tier Beverages as First COO
Turiya Luzadder, a former strategic analyst for Molson Coors, has joined 3 Tier Beverages as the Chicago-based data analytics and sales consulting firm’s first chief operating officer (COO).
Brewbound Launches New Press Release Portal
With our new self-service press release portal, you can get your press release / news posted more quickly with increased control over formatting AND the ability to make changes after publishing.
Jack’s Abby CEO Sam Hendler on Wormtown Acquisition, Be Hoppy IPA and Brand Interaction
Fresh off the announcement that he and his brothers and business partners have struck a deal to acquire Worcester, Massachusetts-based Wormtown Brewery, Jack’s Abby co-founder and CEO Sam Hendler discussed the deal in depth with Brewbound.
Beer Purchasers’ Index: April Posts Highest Total Beer Reading Since 2021
It appears that beer distributors are optimistic about the beer category’s upcoming spring/summer performance. The category posted a Beer Purchasers’ Index (BPI) reading of 62 for the month of April, marking the highest BPI reading, and first reading above 60, since December 2021,
🥨 INSIDER’S Week in Beer: Oktoberfest 2024: All ABV, No THC
Well, anyone planning on doing a Carl Spackler-style “cannonball” at this year’s Oktoberfest needs to re-strategize. Yes, the Germans have totally pulled a narc move and are banning the smoking of marijuana at this year’s Oktoberfest celebrations.
Jack’s Abby to Acquire Wormtown Brewery Under New Parent Company Hendler Family Brewing
Jack’s Abby will acquire fellow Massachusetts-based craft brewery Wormtown Brewery, and will operate the two breweries under the newly created parent company Hendler Family Brewing Co.
New Belgium Promotes Rich Rush to Chief Sales Officer
New Belgium Brewing Company has appointed Rich Rush as its next chief sales officer.